Author: Mariana Lisboa

The Role of Digital Marketing in Driving Cannabis Business Growth

Hello there, canna-friends! Megan Killion here, your go-to gal for all things cannabis marketing. Today, we’re going to take a digital deep dive into the world of online marketing and how it can ignite the growth of your cannabis business. So, sit back, light up your favorite strain, and let’s get down to the (digital) […]

The Importance of Branding in the Cannabis Industry

Hello there, fellow cannabis enthusiasts! Megan Killion here, your trusty cannabis marketing consultant. Today, we’re going to ignite the conversation around the importance of branding in the cannabis industry. Because let’s face it, you wouldn’t just roll any ol’ strain into your Sunday evening joint. So, why would you slap any old brand on your […]

Unraveling the Green Tape: Regulatory Compliance in the Cannabis Industry

Greetings, I’m Megan Killion, your friendly neighborhood cannabis marketing consultant. The cannabis industry is blossoming at an exponential rate, reminiscent of a sativa basking in abundant sunlight. However, similar to the challenges one might encounter when cultivating the temperamental sativa, the cannabis industry too is riddled with its fair share of complex situations. Chief among […]

Psilocybin and Cannabis: A Promising Combination for Business Owners to Explore

As a business owner, staying informed about emerging trends and opportunities in your industry is essential. In recent years, there has been a surge of interest in the potential therapeutic benefits of psilocybin (the active ingredient in psychedelic mushrooms) and cannabis. This blog post will provide an overview of the current state of research, anecdotal […]

Nevada’s Push to Legalize Psilocybin: What It Means for Cannabis Business Owners

Nevada lawmakers have recently introduced a bill aimed at legalizing psilocybin and promoting research into the psychedelic substance. This development reflects a growing interest in the therapeutic potential of psychedelics across the United States. So, what does this mean for cannabis business owners? Let’s explore the opportunities and implications of this emerging market.   Understanding […]

Developing a Dope Cannabis Brand Identity: Tips for Standing Out in a Crowded Market

With the cannabis industry booming, it’s never been more crucial to develop a strong brand identity that sets you apart from the competition. A memorable and consistent brand will resonate with your target audience, helping you build trust, loyalty, and ultimately, sales. Buckle up, because we’re about to take a deep dive into the world […]

Cannabis Websites: Building the Perfect Online Presence for Your Business

Creating a professional website for your cannabis business is essential, as it serves as one of the most critical marketing tools in a competitive and regulated industry. Building a website is now more accessible and affordable than ever, thanks to a variety of user-friendly website builders. This article discusses the easiest ways to construct your […]